Act as a single point of contact between the client and the agency. Ability to understand a client’s requirements and translate it into a brief is essential.
The most important task is to liaison between client & the agency, get the right brief to the creative team, ensuring the ideas remain faithful to the brief, that it is kept within the time frame and meets the client’s objective.
Enthusiastic, energetic, imaginative, approachable, outgoing and diplomatic. Should have ability to make presentations with conviction.
Needs to be a strategic thinker, a great communicator and have a sharp eye for detail.
Ensure that the client is getting the best results from the whole agency team.
Should have impeccable command over spoken & written English. Should be a great negotiator & smart in appearance.
Typical Work Activities
Understanding the client’s requirement & accordingly getting the internal teams to provide creative solutions.
Presenting the creative solution to the client, getting necessary approvals and finalizing the approach for further course of action.
Managing the workflow, and coming up with solutions to execute jobs as per deadlines.
Provide timely feedback to the internal teams and make sure appropriate revisions are made to the concept, design, etc.
Meeting clients on regular basis to understand their business and requirements.
Monthly/ Weekly report to the Management/ Client regarding account’s activities and health.
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